Just getting started
Congratulations, the hard paperwork is done. Now there’s a second list nobody handed you: a website, a Google listing, an email that isn’t your personal Gmail, and the reviews you don’t have yet. The software you’ll run the business on, the scheduler or the register, won’t do any of that part. That part is mine, at prices you can read right here.
Jobber, Housecall Pro, Square, Toast: all good tools, and I won’t talk you out of one you already picked. But every one of them starts working after a customer has chosen you. They book the visit and take the payment. Getting a stranger to choose you in the first place, when your name is a month old and has no reviews yet, is a different job, and none of them do it.
That first job, getting found and looking like you’re here to stay, is what separates a slow first year from a busy one. It’s also the piece a new owner is most likely to get wrong on their own. So I build it, connect it to whatever you already run, and keep it up to date.
The list nobody hands you when you file. Some of it you can do yourself this week, and I say so where that’s true. The rest is what a plan is for.
It’s free, and for a local business it works harder than the website on day one. Claim it yourself this week if you have an hour. On any plan, I set it up properly and keep your hours, photos, and posts current so it never drifts.
yourname@yourbusiness.com is the difference between reading as a real business and reading as a side gig. Setup or migration onto your own domain is a flat-priced add-on, on the tag like everything else.
Three pages with your services, your area, and an easy way to reach you beats a Facebook page the moment someone wants a quote at nine at night. Start small; it grows as you do.
Your first ten reviews decide whether the next customer picks you over the shop that’s been around for years. Ask every early customer while the work is still fresh, by text and email, not from memory.
A missed call in the trades is the job going to the next name on the list. Missed-call text-back answers the moment you can’t, so the customer waits for you instead of dialing a competitor.
Before anyone builds you anything, make sure the domain is registered to you. This is the small step that quietly turns into a hostage situation later. With me it’s in your name from day one, in writing.
Start on the plan that fits today and move up when the work does. Every price is public, and you own everything either way.
A solo practice or one-chair shop
An accountant, a lone barber, a consultant. Low churn, word of mouth, and you mostly need referrals to find a clean, current page when they check your name.
Accountants, agents & solo practices
$948 first 12 months
$0 down, then $79/month for 12 months
or
$559 to start
$500 setup + $59/month · no minimum, cancel anytime
Trades, auto, salons and barbers
Built around the phone ringing: reviews going out after every job, monthly listing posts, and a quote or booking form wired into a site that shows up for your services in your area.
Most chosen
Trades, auto shops, salons & barbers
$1,908 first 12 months
$0 down, then $159/month for 12 months
or
$879 to start
$750 setup + $129/month · no minimum, cancel anytime
Restaurants and busy shops
Things change weekly, so you get a menu editor you can use yourself, ordering links kept current, seasonal updates handled, and same-week edits.
Restaurants & busy shops
$3,588 first 12 months
$0 down, then $299/month for 12 months
or
$1,499 to start
$1,250 setup + $249/month · no minimum, cancel anytime
The pieces new owners ask for most. Each is optional, and each has its real price on the pricing page.
Maybe, and I’ll tell you honestly if it is. For most local businesses the free Google listing comes first, and even a small site earns its keep the moment someone looks you up before they call. The big plan can wait. On day one you just need to look real and turn up when people search your name.
Those run the operations side of things. What they don’t do is bring you a new customer, and they won’t chase a review or catch the call you missed while your hands were full. I work alongside whatever you already use and wire the site into it. You won’t rip anything out or learn a new system.
Yes. Start on the plan that fits today and move up when the work does. No penalty, and you own everything the whole way, so you’re never locked in.
About thirty minutes and whatever you already have: a services list, a few photos, an old flyer. I write and build the rest. Most sites are live in two to three weeks.